Our branding and style
As part of the Girlguiding family, we have our recognisable red and gold colours with our logo complimenting Girlguiding's.
Our key messages are still find friendship, give support, get involved, and get active, and the way we talk about Trefoil has been refreshed too so that we can ensure we are accessible to all.
As part of this, we have refreshed the brand guidelines and new style (tone of voice) guidelines. You can read these below to see the key information.
Girlguiding and Trefoil branding will change gradually over the next few years, so we expect to see our previous brand and new brand style sitting side by side. This helps us reduce wastage too.
If you have any questions, you can always get in touch with our friendly office team.
Brand overview
A quick overview of our brand including our badge guidelines - refer to these if you are creating a badge.
Trefoil Guild logos and templates
The national logo should not be used unless you are working in conjunction with the national team to create materials.
Headed paper template
Insert your newly created logo on here and your local information in the footer to create your own headed paper.
Compliment slip template
After creating your logo you can insert on this template and create your own compliment slip.
PowerPoint template
If you need to create a Trefoil PowerPoint presentation, you can download our template.
Website QR code
We use NaviLens codes to ensure our information is as accessible and inclusive as possible for everyone. Download for the website.
Trefoil logo
Please use this Trefoil logo when creating design assets and promotional materials.
Key messages with Trefoil logos
Images of our key messages branded with the Trefoil logo are available to download here.
Key messages without Trefoil logos
Images of our key messages branded without the Trefoil logo are available to download here. These are to be used if the image is to be smaller and the logo becomes less visble.
